McCann Puts Out Call to Find More Talent for Coke

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NEW YORK — McCann-Erickson has launched a search for a creative director to work on Coca-Cola, said sources, who described the position as an integral role in servicing the Interpublic Group client.

With multiple IPG shops now working on Coke Classic-including McCann, whose duties are global, Carmichael Lynch in Minneapolis and The Martin Agency in Richmond, Va.-sources indicated that McCann was seeking a single creative leader to oversee its efforts. (At Martin, creative director Mike Hughes fulfills that role, while at Carmichael Lynch, it’s chief creative officer Jack Supple.)

Currently,



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