McCann Puts Out Call to Find More Talent for Coke

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McCann-Erickson has launched a search for a creative director to work on Coca-Cola, said sources, who described the position as an integral role in servicing the Interpublic Group client.

With multiple IPG shops now working on Coke Classic—including McCann, whose duties are global, Carmichael Lynch in Minneapolis and The Martin Agency in Richmond, Va.—sources indicated that McCann was seeking a single creative leader to oversee its efforts. (At Martin, creative director Mike Hughes fulfills that role, while at Carmichael Lynch, it’s chief creative officer Jack Supple.)

Currently, McCann relies on sev eral creative leaders, principally New York creative chief Nina Di Sesa.



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