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NEW YORK–McCann-Erickson has landed creative duties and Universal McCann has won media planning duties on Dimetapp and Anbesol, both owned by the Whitehall-Robins Health division of American Home Products. Billings were undisclosed but are estimated at between $15-20 million combined. The win comes after a review of undisclosed shops.
Young & Rubicam was the incumbent on Dimetapp and did not defend. Grey Worldwide was the Anbesol incumbent and resigned the account when the client awarded it the Advil account.
McCann’s
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