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Defeats New Orleans Rival for the State’s Annual $9 Mil. Account
NEW ORLEANS–With the charge of promoting the upcoming bicentennial of the Louisiana Purchase, Peter A. Mayer Advertising has retained the state tourism account, defeating its lone competitor, Montgomery Stire & Partners in New Orleans.
Mayer, also New Orleans, is the lead agency in a consortium of four other Louisiana shops (dubbed Peter A. Mayer & Partners) that has held the annual $9 million public account for the past six years.
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