MATCH, ATLANTA | Adweek MATCH, ATLANTA | Adweek
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MATCH, ATLANTA

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Writing ads is no small feat, and when the client loves the work, a copywriter can get a "big head." Match copywriter Jason Turner recently created a campaign for Creative Loafing Atlanta. The client, Ben Eason, was impressed with the effort, and Turner's fellow staff members began to notice his head "swelling with confidence." The Atlanta shop's founder and creative director, B.A. Albert, asked Turner to put a glass bowl on his head to prevent further swelling. The scribe is seen here in his protective headgear.