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Three new contenders have emerged in the review for Lone Star Steakhouse & Saloon’s account, after the client heard presentations from a number of undisclosed finalists and made the decision to reopen the process, sources said.
The newcomers are: The Martin Agency, Richmond, Va.; and Fallon McElligott and DeVito/Verdi, both New York. Those three join Earle Palmer Brown, New York, which was considered a finalist in the first round of presentations, sources said.
Two other previous contenders–J.
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