Martin Goes on the Wagon

Resigns Finlandia Vodka Account, Citing Creative Differences
ATLANTA–The Martin Agency has resigned the Finlandia Vodka advertising account.
Agency partner and head of account management Brad Armstrong confirmed that the Richmond, Va., shop has stepped away from the business, saying, “We have parted ways with our friends at Finlandia, based on different views about the direction of their advertising.”
Armstrong said the account’s billings had dipped slightly, but that was not the reason for the split. He estimated the business was worth “about $10 million annually.”