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Merger With Rampage Interactive Studios Helps Save the Win
ATLANTA–Courtney & Watson Advertising’s recent merger with Rampage Interactive Studios helped the agency retain the advertising account of the Florida Marlins.
“We now incorporate the best of online and offline culture,” said Cliff Courtney, the Miami agency’s executive vice president. “What won this account is a single-voice account strategy, from television to Internet to grass roots.”
The National League baseball team has a new owner in commodities expert John Henry, who purchased the franchise prior to the 1999 season.
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