Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Merged Dallas Operation Scores Bennigan’s Sales Promotions
DALLAS–Marc USA/Dallas has won the estimated $2-3 million sales promotion business of Bennigan’s Irish American Grill & Tavern.
The account win is the first for Marc’s Dallas office since it was established by the recent merger of local agencies LMS/Marc and Hadeler, Sullivan & Law.
Marc will handle sales promotion and related activities, including menu and new product development, local marketing efforts, in-restaurant merchandising and international marketing support.
A creative agency of record review is still ongoing.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in