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The Ramey Agency’s first work for new client Rutt HandCrafted Cabinetry is a two-page spread in Architectural Digest, House & Garden and Traditional Home.
The ad combines the upscale cabinet maker’s products with environments developed by interior decorator Diane Beckenridge and kitchen and bath designer Chris Berry.
The layout features the completed kitchen. Copy, written by Wes Williams, runs along the left page and details the project. Each of the St. Louis mansion’s rooms has its own theme, including an Asian master suite and a French wine cellar and tasting room.
The headline: “Rutt pays attention to the details.
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