Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
ATLANTA Mannington Floors is launching a new national broadcast and print campaign this week as part of an initiative it began last year to improve its marketing to women, the company said.
The work was created and produced by Tribe, an independent Atlanta shop that has held the account for the past two years. A 30-second television spot will air on HGTV and Lifetime. Full-page ads are being placed in magazines such as Better Homes & Gardens, Good Housekeeping, Country Home, Traditional Home and This Old House.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in