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ATLANTA Restaurant chain Cracker Barrel has hired the Atlanta office of Manning, Selvage & Lee to handle its public relations following a three-month review that began with 20 agencies nationwide, the company said.
It’s the first time that the company has retained a PR firm full-time to represent it. Previous work had been assigned as projects with various firms.
The decision comes three weeks after the company said it will pay $8.7 million to settle lawsuits accusing the chain of mistreating and segregating black customers and discriminating against black employees.
Publicis
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