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DDB Needham Takes Company Icon to TV
CHICAGO–The first-ever TV spot from Manco, a marketer of tape and office supplies, is also the first work for the company from DDB Needham Chicago.
The 30-second spot, which breaks today in eight markets, features an animated duck mascot called “Manco T. Duck” and the tagline, “Get the duck to do it.” It backs Correct-It, a dry correction solution that was one of the products brought to the U.S.
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