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Fidelity Investments Mulls Return of Rickles, Tomlin
BOSTON–Investment guru Peter Lynch appears alone in a new series of straightforward, product-oriented TV spots for Fidelity Investments.
Created by Hill, Holliday, Connors, Cosmopulos in Boston, the ads open with a question printed in white against a solid background. Lynch talks into the camera, making cogent points about the importance of long-term investments in a continuation of the “Know what you own. Know why you own it” theme introduced last year.
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