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Award-Winning Copywriter Heads To Minneapolis To Rejoin Old Boss
BOSTON–It took more than six years and dogged persuasion, but freelance copywriter Kara Goodrich is leaving New England. Fallon McElligott creative director David Lubars convinced Goodrich to move to Minneapolis, where on Nov. 1 she will join Fallon as associate group head, working with group creative head Chris Robb on the United Airlines and Nestea accounts.
Lubars joined Fallon earlier this year from BBDO West in Los Angeles, where he was president and chief creative officer.
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