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The Loomis Agency’s first campaign for Stanley Steemer aims to pull the rug out from under the competition.
The Dallas agency is breaking three 30-second television spots for the carpet-cleaning service this month.
The ads, set for local network affiliates and cable channels in major Texas markets, showcase package deals punctuated by an infectious new jingle.
“The idea was to create communication that not only reflected the attributes of the brand, but something that drove people to want to call,” said Mark Sullivan, executive creative director at Loomis.
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