Linkage Looks for a Connection

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Company Plans to Spend $1.5 Mil. to Promote Training Programs
BOSTON–Linkage Inc., specializing in corporate education programs and consulting services, is soliciting agencies to participate in a review for its College and University Partnerships Division.
The Lexington, Mass.-based client has issued a request for proposals to about a dozen midsized shops in Greater Boston, said client official Tobin Kelly. The budget is $1.5 million, covering both creative development and media chores.
It is believed that creatively driven shops with a mixture of business-to-business and consumer experience have been contacted.
Incumbent Bernard Hodes Advertising in Cambridge, Mass.,






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