Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Los Angeles Korean tech marketer LG Electronics is in final negotiations to award its estimated $60 million consolidated European ad account to Havas’ Euro RSCG in London, sources said. The nonroster shop competed against three incumbents: Publicis’ Leo Burnett and Saatchi & Saatchi, and WPP’s Young & Rubicam, according to sources.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in