Levenson Is New Setting for Bailey's Jewelry

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A jewel of an account has found its way to Levenson & Hill.
Officials at the jewelry store chain Bailey, Banks & Biddle last week confirmed their approximately $2 million general advertising account has gone to the Dallas-based agency.
Levenson sealed the deal following a formal presentation, but a general review was not held. Publicis in Dallas, the agency of record for Bailey’s parent company, Zale Corp., had previously handled advertising for Bailey on a project basis.
Levenson became acquainted with Bailey last year when its public relations division was hired to assist in the conversion of Zale’s other upscale jewelry stores, Corrigans and Sweeney’s, into Bailey, Banks & Biddle locations.


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