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Midwest Shops Are Among Those Involved
CHICAGO–Wesley-Jessen, maker of FreshLook color contact lenses, is considering six agencies for its $7-10 million account, sources said.
The competitors include incumbent Crowley Webb & Associates in Buffalo, N.Y. Also in the running are Cramer-Krasselt and Publicis & Hal Riney, both Chicago; Martin/Williams in Minneapolis; and New York shops DiNoto Lee and Lotas Minard Patton McIver. The account includes creative and media buying, sources said.
Wesley-Jessen, headquartered in Des Plaines, Ill.,
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