Los Angeles-based consultancy Select Resources International (SRI) is conducting three account reviews here, including one for a unit of nationwide mortgage lender Countrywide of Plano, Texas.
LandSafe, a Countrywide subsidiary, is reviewing undisclosed small to midsize shops with direct marketing capabilities for its $1.5-2 million account, according to SRI. The assignment will primarily consist of business-to-business and consumer marketing efforts.
SRI is looking to match another agency with an undisclosed software client seeking package and collateral design expertise. Billings were undisclosed, with assignments to include print advertising and possible television work. The consultancy is also assisting Starbucks Coffee in its regional review. --Glen Fest