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The Casino Association of Louisiana has selected Bernard and Jurisich here to handle its new account, estimated at $1 million.
The three-person shop was selected over Montgomery, Stire & Partners, Logan Marketing and The Ehrhardt Group, all New Orleans.
Agency principal Judy Jurisich said her two-year-old shop’s experience includes work for the New Orleans Tourism and Convention Bureau, the Louisiana Supreme Court and the Louisiana Video Poker Association.
“Any four of the finalists could have done the job,” said Tim Hemphill, CAL executive director.
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