NEW YORK Kirshenbaum Bond + Partners has pulled out of the reviews for Baskin Robbins $10 million account and Hunter Douglas' $7 million account, citing workload.
The MDC Partners agency this month won the creative portion of Mohegan's Sun's $20 million account, as well as creative duties on Equal Sweetener's $15 million account.
"Due to recent wins we're staffing up and making sure we pay appropriate attention to our new clients and current clients and that everyone is happy," said Michael Houston, director of corporate branding. Houston added that the New York-based shop will be staffing up to service those new accounts, but declined to say how many personnel would be added or in what departments.
The Kaplan Thaler Group, DiMassimo Brand Advertising and Cossette Post, all in New York, remain in the Hunter Douglas review. TBWA\Chiat\Day in New York; Hill, Holliday, Connors, Cosmopulos in Boston; Vitro Robinson in San Diego; and Mullen in Wenham, Mass., are competing for Baskin Robbins.
KB+P continues to vie for Converse's $5 million creative account against Mother in New York and Butler, Shine, Stern & Partners in Sausalito, Calif.