Kids Still Glued to TV

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NEW YORK Contrary to the perception that the Internet is siphoning older kids away from television, a report by Magna Global analyzing Nielsen Media Research data shows that average 24-hour TV viewing by tweens 9-14 years old and teens 12-17 was stable in 2006 compared to the previous year.

The report also shows that TV viewing by kids 2-11 for the total day also was no different than a year ago. In fact, TV viewing by that age group was higher than it was five years ago.

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