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CHICAGO Old Country Buffet and Home Town Buffet have launched a new TV campaign designed to bring in families during the current economic slump.
The spots from BBDO in Minneapolis use children as spokespeople and were shot largely unscripted, allowing the young actors to talk freely about what they like about Buffets Inc., the Minnesota company that operates under the names of Old Country Buffet, Home Town Buffet and Country Buffet.
In one spot, a girls says she gets “pizza and bsaghetthi.”
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