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DETROIT In an effort to reinforce a more than six-decade relationship with its largest client, the Ford Motor Company, WPP Group’s JWT has filled two strategic leadership positions, the agency said today.
According to Bob Jeffrey, worldwide chief executive officer and chairman of JWT, automotive ad authority George Rogers has been named co-president of JWT Detroit. At the same time, 29-year JWT veteran Doug Molloy has been promoted to international business director on the Ford account.
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