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NEW YORK Guy Murphy, deputy chairman of Bartle Bogle Hegarty in London, is joining JWT as global planning director, JWT said today.
Murphy, 42, will be based in London and work closely with Craig Davis, the WPP Group agency’s worldwide chief creative officer. The new account planning chief will report to worldwide CEO Bob Jeffrey.
“We have a rich legacy in this [account planning] realm that continues on today across the globe with our talented strategists and planners,” Jeffrey said, in a statement.
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