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LOS ANGELES It’s practically impossible in Southern California to not know of Skip and Steve Robbins, the engagement ring-selling brothers ubiquitous in regional radio ads for nearly a decade. But in an effort to introduce its stores to a new audience, Robbins Bros. this afternoon launches its first television campaign, created by independent Surf City Advertising.
“TV talk has been on the table for a while, and it was finally the right time,” said Chris Epting, president and creative director of the Huntington Beach, Calif.,
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