Italia/Gal Cooks Up Shoney's Spots

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.




Quality Italian, Barbecue Dishes Are “No Accident,’ Says Pitchman
LOS ANGELES-A pitchman narrowly avoids dismemberment while talking up the quality ingredients used at Shoney’s Restaurants in a pair of new TV spots from Italia/Gal Advertising here.
The ads for the Nashville, Tenn.-based chain broke in 50-60 Southeast markets in April and are airing in conjunction with two quarterly Shoney’s promotions: an Italian festival that began April 7 and a Southwestern grill campaign that begins June 21.




AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in