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By BERNHARD WARNER
Electronic Arts, a top U.S. video game publisher, will enter the on-line gaming fray this summer with a beta test for Ultima Online, a role-playing fantasy game. EA is being watched closely by the Internet community to see if an established video game brand finally can jumpstart online subscription revenues.
‘Ultima is the first step in our transition from packaged goods gaming to Internet gaming,’ said EA’s Bing Gordon, executive vp of marketing. The San Mateo, Calif.-based
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