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Interactive shop L90, Los Angeles, added Mark Smelzer as vice president of entertainment; he was managing director of U.S. sales at Variety, Los Angeles Lance Ball, formerly of Women.com Networks, New York, has been named director of software engineering at Primary Knowledge, New York … Agency.com, New York, hired three regional vice presidents: Chuck Copin, formerly senior vice president of client services at iXL-Los Angeles; Wendy Roberts, formerly a partner at Interactive Solutions, which merged with Agency.com
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