Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
She’s just 33 years old, but Tina Sharkey has worked with some big names in media.
Steve Ross. Barry Diller. And now: Elmo. As group vice president and general manager of Children’s Television Workshop Online (www.ctw.org), Sharkey is charged with turning some of television’s most beloved characters into what she calls “collaborative family entertainment” for pre-schoolers, their older siblings and parents. Replete with familiar Sesame Street faces, the CTW site is an educational tool amibitously aimed at building community offline within the home, as opposed to on the Net.
The non-profit organization could hardly have found a more qualified community builder.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in