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In an industry in which anyone can duplicate a campaign or software code with the press of a button or two, it’s surprising there aren’t more legal battles over copyrights and contracts. Red Sky Interactive, one of Omnicom’s six Communicade shops, has initiated such a dispute, which will be mediated by a third party in San Francisco this week. Sources said Red Sky is accusing former staffers of violating a non-compete agreement signed last fall after the investment by Omnicom.
The disagreement centers on the launch of Skyrocket, a new media company created by Red Sky Films founders Doug Humphreys and April Minnich.
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