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Promo Deal Imminent
New York-based Internet marketing company Promotions.com announced that it will sign a deal Tuesday with interactive shop Agency.com, also New York, to create a custom promotion for British Airways. Called “The Escape to London Sweepstakes,” the promotion is designed to raise awareness about British Airways’ special summer airfares between the U.S. and London and to increase sales on the airline’s Web site. The grand prize is a six-night trip for four to London, including round-trip Concorde travel, accommodations in a two-bedroom apartment and more.

Agency Expands to U.K.
Ann Arbor, Mich.-based



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