EchoBuzz, the Irvine, Calif.-based free ad-supported voicemail provider, said it has served 5 million ads to its demographic of 12- to 24-year-olds. Advertisers include Teen People magazine, FOX Television, NBC Television, Warner Bros. Pictures and Candies Shoes.
Aureate Media, a network that provides downloadable, ad-supported software, has relocated to Mountain View, Calif. Jeff Ready, co-founder and vice president of marketing, explained why the move from Indianapolis made sense: "A lot of our clients and partners are located in Silicon Valley, and there are no substitutes for a face-to-face meeting and a handshake."
Spinner.com, recently acquired by AOL of Dulles, Va., expands its Playlist-to-Go service with two partnerships. Playlist-to-Go is a music aggregation service that offers users free downloadable MP3 files; registered users can listen online or download up to 10 songs. Emusic.com, Redwood City, Calif., seller of downloadable music, announced it would offer Playlist-to-Go users free promotional tracks from its library. Tokyo Pop, Los Angeles-based Asian pop culture online network, also will contribute titles from its Japanese music label partners. In both cases, links to the partner sites will allow Spinner.com users to purchase tunes.
Theglobe.com, New York Web community, acquired WebJump.com, a Web hosting service with primarily business clients, for $12.5 million in stock plus $12.5 million more payable if performance targets are met. The Zephyr Cove, Nev.-based WebJump.com hosts more than 625,000 mostly business and professional sites. The acquisition is part of theglobe.com's strategy of moving into the business sector.
DealTime, the online comparison-shopping service based in New York, is taking to the streets of New York and San Francisco to offer holiday shoppers such niceties as free shuttle buses, bottled water, tissues, shopping bags, cookies, gloves and more. The campaign aims to hammer home the point that shoppers can save time and minimize stress by shopping online.