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NEW YORK Interpublic Group’s Initiative has named Kris Magel to the new post of svp, director of national broadcast, the agency confirmed.
Magel joins Initiative from Publicis Groupe’s Zenith Media where he was svp, national broadcast account director, working primarily on the Maybelline/Garnier account and also as an advisor for Nestle brands.
Magel, 36, will report to Tim Spengler, the agency’s chief activation officer. Magel’s post is similar to the one Spengler held before stepping up to his current role in 2006.
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