Ingalls, Deutsch in Brink's Battle

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Ingalls and Deutsch have emerged as finalists for Brink’s Home Security’s $10-15 million ad account.
Failing to advance last week were incumbent the Boston Group in Boston, pitching with FCB Direct in New York; Hill, Holliday, Connors, Cosmopulos in Boston; Lowe Fox Pavlika in New York; and Doner in Southfield, Mich.
Boston Group executives did not return calls seeking comment, but the impact of the Brink’s loss is expected to be severe. The account was believed to be the $35 million shop’s largest single piece of business.
Brink’s is expected to make a final decision within a week or two, said Mike Claggett, the New York-based consultant who is running the review.


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