Hyundai Cuts to Five

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

LOS ANGELES — Hyundai Motor America has narrowed the search for an agency to handle creative on its $160 million national account to five shops, according to Select Resources International in West Hollywood, Calif., which is leading the review.

They are: Foote, Cone & Belding in Irvine and San Francisco; Publicis & Hal Riney in San Francisco; Publicis in the West, Seattle; The Richards Group in Dallas and the incumbent, Bates USA West in Irvine, Calif..

Shops



AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in