Huey/Paprocki Promotes Art Museum's Exhibits

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ATLANTA Huey/Paprocki’s first ads for the High Museum of Art broke this week in newspapers and on radio.

Two print ads touting the Atlanta museum’s upcoming Ansel Adams exhibit are as stark as the photographer’s inspirational landscapes. Penned by agency partner and copywriter Ron Huey, text accompanying a reproduction of “Monolith, the Face of Half Dome” (Yosemite National Park, 1927) states, “A master of shadows. No wonder he casts such a long one.”

The second ad features “Evening Clouds and Pool, East Side of Sierra Nevada, from the Owens Valley, California, c.



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