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ATLANTA Mullen said it has added House-Autry Mills to its client roster.
The Winston-Salem, N.C., shop will develop a corporate image campaign for the producer of corn meal and breading products.
David White, agency practice leader, said Mullen would be responsible for consumer and trade advertising, package design, interactive marketing and collateral materials. Broadcast efforts are scheduled to launch in the first quarter of 2004 in the Southeast. White said that the agency was chosen based upon referrals.
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