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3 Shops to Make Western Union PresentationsCHICAGO—Leo Burnett, BBDO and J. Walter Thompson here will present ideas to Western Union in early April in a bid to land the company's $25 million advertising account, sources said. The Denver-based wire-transfer service has said it is searching for an agency that can offer multicultural marketing support throughout the U.S. and Canada. The review is being handled by Achenbaum Bogda Associates in New York. Incumbents on the business are Bromley Communications in San Antonio, Texas, and Unity Media, New York. Client and agency officials either could not be reached or declined to discuss the review. Ogilvy Enlists Dot-Com Executive to Run BPCHICAGO—Alan Cohen, chief marketing officer of online auction company uBid.com, will join Ogilvy & Mather here as senior partner, group account director, overseeing the global BP account. Cohen, 41, replaces Jack Rooney, who joined Milwaukee-based GMR Marketing [Adweek, Jan. 14]. Prior to uBid.com, Cohen was vice president of brand management at Jim Beam. Three Spots Break for Skyy BlueCHICAGO—Miller Brewing and Skyy Spirits launched three TV spots last week introducing jointly marketed flavored malt beverage Skyy Blue. The TV campaign, created by Lambesis in Carlsbad, Calif., was directed by Bryan Singer, director of The Usual Suspects and X-Men. A print campaign debuts in May issues of magazines. Element 79 Launches Work for Water, JuiceCHICAGO—New work for PepsiCo's Tropicana Pure Premium Orange Juice and Aquafina water from Element 79 broke during the Academy Awards telecast. The juice spot uses "Sunshine Day" from the Brady Bunch. The water spots for the Oscars were narrated by Robin Leach and geared to the event. Burnett Forms Affiliation in DublinCHICAGO—Leo Burnett formed a nonequity affiliation with CDP Associates in Dublin. As part of the deal, the Irish agency, which claims billings of $10 million, will rename itself Leo Burnett Associates. The shop will continue to be led by executive chairman Peter O'Keefe and managing director Shane McGonigle. Hill, Holliday Completes First Red Roof Inns WorkSAN FRANCISCO—Hill, Holliday has completed its first work for Red Roof Inns. The campaign will break nationwide on April 1. It features a new spokes character, a dashboard bobblehead doll named Red. The tagline is, "Red knows the road." Hill, Hol liday beat Cramer-Krasselt, Chicago; TBWA\Chiat\Day, Playa del Rey, Calif.; and DeVito/Verdi, New York, to win the estimated $13 million account last September. BJ's Wholesale Club Sticks With Status QuoBOSTON—After holding conversations with several undisclosed agencies about handling its estimated $5 million account, discount retailer BJ's Wholesale Club has elected to remain with three-year incumbent Partners & Simons, Boston, according to a client representative.

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