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Goodby to Open Detroit Office for Saturn

SAN FRANCISCO—Goodby, Silverstein & Partners here will open an office in Detroit to service the Saturn business, said Pat Henry, client advertising manager. It remains to be seen how big the Detroit staff will be and what duties will be handled there, she said. The satellite office would be the first for Goodby, which won the $300 million Saturn account Jan. 31, shortly after it was awarded the client’s $30-50 million Ion launch.

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