AT&T in Talks With FCB About Contract Renewal
NEW YORK—The renewal of Foote, Cone & Belding's contract with AT&T Business is "under discussion," the client confirmed. The contract for the Business account, which FCB won a year ago, is set to expire in December, a source said. A representative for AT&T Business said, "There are ongoing discussions about the FCB contract but no decision has been made." Last week, AT&T moved the rest of its consumer assignments—with billings estimated at $35 million—from FCB to Young & Rubicam.
3 Shops Vie for Lego Global Task
NEW YORK—The London offices of McCann-Erickson, Leo Burnett and Young & Rubicam—which is teamed with sister shop The Geppetto Group in New York—await a decision in a review for a new global assignment at Lego, sources said. Billings were undisclosed. It's unclear whether the assignment will affect Lego's relationship with Lowe Lintas & Partners in New York, which handles global creative duties on toys for kids up to age 4 and Legoland. Starcom handles media in the U.S. and in Northern Europe.
JWT Expected to Land Texaco Retail Account
NEW YORK—J. Walter Thompson in Houston is poised to land retail ad duties on Texaco as the company divests itself from a joint venture with JWT client Shell, sources said. Billings are estimated at $15-20 million. BBDO in Houston is the incumbent on the retail business; the agency's New York office handles corporate duties. Sources said Texaco is BBDO Houston's biggest client and that if the business is not replaced with another account of equal billings, the 30-employee Houston office will likely close.
Ogilvy to Buy LatinWorks Following Miller Lite Win
DALLAS—LatinWorks will become part of the Ogilvy & Mather network on the heels of winning the $20-25 million national Hispanic creative account of Miller Lite. Sources said the move creates the first Hispanic marketing affiliate for New York-based Ogilvy. Miller Brewing confirmed it had shifted Hispanic advertising for its Miller Lite brand to LatinWorks, from Uno Comunicaciones.
WestWayne Favors Horizon as Media Partner
LOS ANGELES—Horizon Media in New York appears to be the front-runner in WestWayne's search for a media agency partner because "they have the capabilities and the personality fit," said WestWayne president Jeff Johnson. Still, the agency continues to negotiate with co-finalist Carat in Atlanta. The selected agency will handle up to $5 million of the agency's claimed $350 million in media billings, Johnson said.
Bank of America has selected four finalists for its $25 million business-to-business account: New York shops Doremus, DraftWorldwide and TBWA\Chiat\Day, and Temerlin McClain in Irving, Texas, sources said. … Eight shops remain in the $10-15 million Mott's review: Cramer-Krasselt in Chicago, The Martin Agency in Richmond, Va.; North Castle in Stamford, Conn.; Mintz & Hoke in Avon, Conn.; and New York shops Wolf Group, D'Arcy Masius Benton & Bowles, Gotham and The Kaplan Thaler Group, sources said.