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Mears to Head Client Services at Brann
DALLAS—Direct marketing agency Brann Worldwide has named former J.C. Penney executive Mark Mears to oversee client services. Mears, now senior vice president and director of client services at Dallas-based Brann, previously held the title of director of sales planning and promotions at J.C. Penney. Before joining the store, Mears was co-founder and chief executive officer of Tic Toc, a local promotional marketing firm that developed “retail-tainment” concepts for clients including Pepsi-Cola, General Mills, Blockbuster Video and Hershey.
WarrenCordes+ Adds Clients, Projects
DALLAS—Two new accounts and expanded projects for an existing client will add an estimated $2-3 million in billings at WarrenCordes+.
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