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AT&T Wireless Review Progresses

NEW YORK—AT&T Wireless is expected to make a cut this week to three finalists in its $400 million review, sources said. Representatives from six agencies attended credentials meetings last week at AT&T’s Basking Ridge, N.J., headquarters. Ogilvy & Mather, FCB and Saatchi & Saatchi, all New York, Leo Burnett in Chicago, TBWA\Chiat\Day in Playa del Rey, Calif., and Fallon in Minneapolis are vying for the account. The client is looking for a shop that can handle “heavy retail,” sources said.

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