Papa John's Honors Levenson & Hill
DALLAS—Levenson & Hill has been named "Best Overall Advertising Agency" for the first quarter of 2000 by restaurant chain Papa John's International. The award, presented earlier this month at a conference at the company's Louisville, Ky., headquarters, recognizes the Dallas shop's accomplishments in media, promotion and field service. "It's gratifying to be contributing to Papa John's success as the brand continues to expand throughout the U.S.," said Barbara Levenson, president and chief executive at L&H. The agency represents Papa John's in 21 U.S. markets, including Dallas/Fort Worth and Denver. Its relationship with the client dates to 1997, when it was assigned two Southwestern markets. Papa John's operates more than 2,400 restaurants in 47 states.
Church's Chicken Goes Into Review
ATLANTA—A Church's Chicken marketing executive confirmed the fast-food restaurant has contacted agencies about handling creative duties on its estimated $15 million account. BaylessCronin here has been invited to pitch the Atlanta-based account, as has Publicis in Mid America's Dallas office and Levenson & Hill, also in Dallas. The incumbent, New York-based Cliff Freeman and Partners, will not defend the creative assignment.
Southern Banks Pick Buntin, Crispin
ATLANTA—Two regional banks have made decisions on new agencies following extensive searches, according to sources. Centura Banks in Rocky Mount, N.C., confirmed it has chosen Buntin Group in Nashville, Tenn. to succeed J. Walter Thompson in Atlanta. Separately, sources said Compass Banks in Birmingham, Ala., will name Miami's Crispin Porter & Bogusky its agency, replacing The Richards Group of Dallas. The Compass account has been pegged at $8 million. Billings for Centura were not disclosed, but have been estimated at $400,000
Calzone Introduces Web Promotion Arm
DALLAS—Calzone & Associates has launched calzone.com to specialize in the development, design, implementation and maintenance of e-commerce business-to-business and business-to-consumer Internet sites. "We are going to utilize the conventional advertising expertise of our company to enhance promotion of Web sites," said Julie Calzone, chief executive and president of the Lafayette, La., shop. The initial focus of the dot-com launch will be business development in southern Louisiana markets.
Amtech Systems Chooses VGS Marketing
DALLAS—Amtech Systems, now part of Transcore Inc. of Harrisburg, Pa., has selected its new public relations agency following an extensive search. The account has been awarded to VGS Marketing Group in Carrollton, Texas. "Their enthusiasm was tremendous," said Barb Catlin, media relations manager at the Dallas-based technology company. "They have quite an impressive customer list, but they support the client rather than promoting their own image." Annual billings for the account, previously held by BSMG in Irving, Texas, were undisclosed.