Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

FCB LANDS $80 MIL. IN BRISTOL BUSINESS
NEW YORK-Foote, Cone & Belding Worldwide last week was awarded several assignments from Bristol-Myers Squibb totaling about $80 million in billings. The client has retained FCB in Chicago to handle select Mead Johnson Nutritional brands, including Boost and Sustacal, previously at Wells BDDP. FCB in New York has secured responsibility for Hydrience from Bristol’s Clairol division, also a former Wells client. FCB’s European offices have been given assignments from Mead Johnson Nutritionals, Worldwide Consumer Medicines and Clairol.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in