Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
– Shockwave.com Close to Decision
CHICAGO–Shockwave.com is seeking a shop for a $10-15 million assignment. Among the contenders is Fallon McElligott, Minneapolis, which handles Macromedia, the parent company of Shockwave. Other agencies contacted include Citron Haligman Bedecarrƒ and Attik, both San Francisco. A decision is expected this week. Shockwave.com wants to become an entertainment portal featuring original video clips and possibly animation, according to sources. It is making alliances with content providers, including the company that produces the TV show South Park.
– BDM Mulls Media Subsidiary
CHICAGO–BDM officials have considered a media subsidiary for Leo Burnett’s Starcom Worldwide and the MacManus Group’s MediaVest Worldwide, but the holding company’s four-person board took no action on the proposal during its meeting last week, sources said.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in