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2 Finalists for Circuit City
NEW YORK--Two agencies remain for creative duties on Circuit City's estimated $50 million account: TBWA/Chiat/Day, New York, and DDB, Chicago, sources said. Previous contenders: Deutsch, New York, and Foote, Cone & Belding, Chicago. A selection is expected in August. The review began following the departure of DeVito/Verdi, New York [Adweek, June 28].
McMahon Heads to CNBC
NEW YORK--Doug McMahon, executive vp and general manager at J. Walter Thompson, joins CNBC today as senior vp, marketing, a new post. McMahon, 33, was responsible for JWT's operational duties and new-business efforts prior to the arrival of Jeff Chesebro [Adweek, June 14]. JWT president Bob Jeffrey hopes to make a decision on a replacement within a month.
Polaroid Taps Arnell as Brand Consultant
NEW YORK--Arnell Group Brand Consulting has picked up a brand consultancy project for Polaroid, said Sandy Lawrence, vp of global marketing at Polaroid. Arnell was selected from a group of "design firms and individual consultants" for the task. Bartle Bogle Hegarty and Goodby, Silverstein & Partners continue to develop ads.
Mullin and Crispin Share APG Gold Award
SAN DIEGO--Monster.com's "Dream" campaign by Mullen in Wenham, Mass., and the Florida anti-tobacco campaign "Truth" by Crispin Porter & Bogusky in Miami tied for the gold medal in the fourth-annual Account Planning Group-U.S. competition. Lee Jeans' "Buddy Lee" effort by Fallon McElligott in Minneapolis won a bronze, and the National Highway Safety Administration's "Unsuspecting Victims" campaign by Leo Burnett, Chicago, won an honorable mention. The awards were sponsored by Adweek.
Cordiant Buys Bates Clarion
NEW YORK--Cordiant Communications Group has acquired a majority position in Bates Clarion through its Indian subsidiary, Bates Investment India. The agency, which has been a CCG affiliate agency for the past two years, operates from offices in Mumbai, Delhi and Calcutta, and claims annual revenues of $2.3 million.
Team One Seeks Pearlstein Replacement
LOS ANGELES--Following the resignation of Team One Advertising's co-chairman and CEO Leonard Pearlstein last week, the agency is looking within parent Saatchi & Saatchi to fill his shoes. Team One co-chairman and creative director Tom Cordner said a replacement will be announced shortly. Pearlstein said he would reopen The Pearlstein Group, Los Angeles, with an undisclosed client.
Account Activity
Toshiba America is considering three California shops for its $30 million computer systems division account, sources said: JSM+Communications, Santa Monica; D'Arcy Masius Benton & Bowles, Los Angeles; and DGWB Advertising, Irvine.