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Kmart Sets Its Sights on 2NEW YORK—Three weeks after seven agencies pitched Kmart's $100 million account, the Troy, Mich., client appears to be focusing on two New York shops: TBWA\Chiat\Day and Lowe Lintas & Partners, sources said. A handful of Kmart executives, including CEO Chuck Conaway, were here Wednesday to spend a few hours at each agency in what amounted to a chemistry check, sources said. A decision could come as early as this week. The other shops that pitched were FCB, Chicago; Temerlin McClain, Irving, Texas; Grey Advertising and J. Walter Thompson, both New York; and the incumbent, Campbell Mithun in Minneapolis. A client representative was unaware of a cut, but said no decision had been made. Burnett Mulls Worldwide LeadersCHICAGO—Linda Wolf and Stephen Gatfield have emerged as leading contenders to head Leo Burnett's worldwide operations, leaving former Leo Group chief executive Roger Haupt to focus on his duties as CEO of Burnett holding company Bcom3, sources said. Wolf is CEO of Burnett's North American operations, while Gatfield is general manager of Burnett's Asia-Pacific region. Burnett officials declined comment. Euro RSCG Lands Alberto VO5 WorkCHICAGO—The Alberto-Culver Co. has assigned global creative advertising duties on its Alberto VO5 brand to two agencies in the Euro RSCG Worldwide network. North American duties will be handled by Euro RSCG Tatham here, while international duties will be handled by Euro RSCG Wnek Gosper in London. Avrett Free Ginsberg in New York was the incumbent in the U.S., while M&C Saatchi handled the brand on a project basis in the U.K. Media planning and buying on the estimated $10-15 million account remain with Carat Worldwide.Fahlgren Dines on Damon's AccountCHICAGO—Fahlgren has picked up agency of record status for the Damon's International casual dining chain following a review involving undisclosed competitors. Billings by the Columbus, Ohio-based Damon's were estimated in the low-seven figures. Previous advertising was done on a project basis. Fahlgren is also in Columbus. Burnett Creates Chemistri With New UnitCHICAGO—Leo Burnett here has created a digital communications division, Chemistri, which will handle much of the shop's online advertising needs. The division, which replaces the agency's Digital Garage unit of Burnett's Capps Digital, will be led by co-chief executive officers Kurt Karlenzig and Chris Miller, former director of strategic planning and director of marketing at Capps. Distributors View New Miller Work CHICAGO—Miller Brewing showed distributors new TV spots for Miller Lite and Miller Genuine Draft this week. Miller Lite spots from Ogilvy & Mather focus on the beer as "the hero" and skewed younger, according to a speech by the Milwaukee brewery's chief marketer, Bob Mikulay. Miller Genuine Draft spots from J. Walter Thompson, Chicago, will "put more of a focus on the brand's historical equities of mystery, music and sensuality," Mikulay said. Karen I. Hirsch

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